Setting the stage.

Reflecting the University of Calgary’s new 7-year institutional strategic plan, the department of Student Experience and Support developed a new department strategy. &then were engaged to craft illustrations and animations to convey the essence of the plan, helping bring the engagement and launch to life.

Developed as two sets of deliverables, the imagery we crafted successfully communicated a multitude of future-focused principles rooted in collaboration, inclusivity and feedback.

Guiding principles illustration panel

Guiding principles illustration panel.
Animated guiding principles illustrationAnimated guiding principles illustrationAnimated guiding principles illustrationAnimated guiding principles illustration

Animated guiding principles illustrations.
Strategic plan phases variable illustration panel

Strategic plan phases variable illustration panel.
Strategic plan phase animated illustrationStrategic plan phase animated illustrationStrategic plan phase animated illustrationStrategic plan phase animated illustrationStrategic plan phase animated illustration

Animated strategic plan phases illustrations.
Strategic plan illustration

Illustration.

Type and graphic treatments.
Workshop discussion guide cover

Workshop discussion guide cover.
Feedback loop diagram

Diagram.
Online banner graphic

Online banner graphic.